We, studied in detail, the Indian apparel industry and the impact of the post Multi-Fibre Agreement (MFA) scenario on it, in collaboration with Professors from Harvard Business School. The primary finding was that to be competitive Indian apparel companies must focus on services elements like quick response, communication, etc, in addition to lower costs. We consulted in the setting up of a new apparel company in India, which was structured to meet these requirements of buyers. The manufacturing processes were so designed and set up that the company would after receiving orders from its buyers, manufacture and ship the products within a week – consistently and reliably. |